Shopify EC Site Development for D2C Apparel Brand B

Challenge

Brand B’s legacy e-commerce site suffered from poor UI/UX, resulting in a bounce rate of 65% and cart abandonment rate of 50%, hindering conversion growth.

Solution

BinaryTech adopted Shopify as the platform and built a full-stack system with original theme customization, responsive design, SEO optimization, integration with social media ads, email marketing automation, and high-speed page loading.

Results
  • Conversion rate improved from 2% → 4%
  • Monthly sales increased by 150%
  • Bounce rate reduced from 65% → 35%
  • Repeat customer rate increased by 20%
2 months
Revenue Growth Chart
Top 3 user-recommended features
Mr S.Shota Head of Sales Department
5.0

After implementing the new EC site, our online orders nearly doubled. The mobile optimization and improved UI significantly reduced the bounce rate.

Mrs Y.Mika Marketing Manager
5.0

Setting up campaigns and managing products is very simple, which has greatly accelerated our marketing execution. The dashboard is intuitive and makes data analysis easier.

Mr I.Kentaro IT Systems Section Manager
5.0

Integration with other systems is seamless, and real-time synchronization of order and inventory data is extremely convenient. The system is also built with a strong focus on security.

See the Application in Action

Explore screenshots and key features from real-world projects we’ve delivered. These demo visuals give you a clearer picture of the solutions we provide.

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